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Podcast Media Kit

JOY ST. JOHN

Executive Advisor · Speaker · Host of The Joyous Edge Podcast · Former KPMG Managing Director

Simplify the process. Reduce the risk. Multiply the revenue.

Joy St. John helps businesses transform operational complexity into clear systems, smarter decisions, and sustainable growth. After 25+ years in corporate risk and compliance advisory: KPMG, HSBC, E*TRADE, Sallie Mae, she founded The Joyous Edge to help top purpose-driven executives trade burnout and overcommitment for purpose, prioritization, and presence.

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Joy St. John, executive advisor and founder of The Joyous EdgeAdditional photos for thumbnails and marketing

25+

Years in corporate risk & compliance advisory

KPMG

Former Managing Director

Host

The Joyous Edge Podcast

Global

HSBC · E*TRADE · Sallie Mae, and has worked with over 50% of the G-SIBs (global systemically important banks)

Signature Topics & Episode Titles

What Joy will teach your audience.

Title idea: Growth Shouldn't Make Your Business Harder to Lead

Simplify the Process. Reduce the Risk. Multiply the Revenue.

Why more people, more systems, and more revenue quietly create more drag, and the operating structure that pulls a scaling company back into focus.

Title idea: The Take-a-Step-Back Moment

Seeing the Whole Board Before You Move the Pieces

Joy's method for helping overwhelmed leaders zoom out, name the real constraint, and rebuild the system instead of working harder inside a broken one.

Title idea: Risk Isn't a Department

What 25 Years in Risk & Compliance Teaches You About Leadership

Outward success can mask hidden risk. How executives spot the exposure (operational, financial, and human) before it gets expensive.

Title idea: Burnout Is an Operations Problem

Trading Overcommitment for Purpose, Prioritization, and Presence

High performers rarely need more discipline. They need better structure. A practical look at protecting energy without slowing growth.

Title idea: The Joyous Edge

Joy as a Leadership Advantage, Not a Wellness Slogan

What the phrase actually means, why it's the opposite of toxic positivity, and how leaders keep their edge without performing joy they don't feel.

Title idea: Faith in the Boardroom

Leading From Values Without Shrinking Either One

Holding faith and professional identity in the same room, and what gets lost when leaders compartmentalize what they actually believe.

Question Bank

Questions Joy would love to answer.

  1. 01You founded The Joyous Edge, what's the meaning behind the name, and when did you first feel that distinction in your own life?
  2. 02A lot of wellness language gets accused of being toxic positivity. How do you coach people toward joy without asking them to bypass real pain?
  3. 03If someone came to you completely burned out and skeptical that joy could fix anything, what's the first thing you'd have them do, not think about, do?
  4. 04What does your own joy practice look like on a day when nothing is going right?
  5. 05What's a decision in building your business that looked reckless from the outside but that you knew, internally, was exactly right?
  6. 06Where did you underprice or undersell yourself early on because you hadn't yet connected your worth to your work, and what changed that?
  7. 07When you look at your revenue and your energy side by side, is there a point where you've chosen less money to protect more joy?
  8. 08If you had thirty seconds on a stage and only one idea could survive, what's the single thing you'd want someone to walk away believing about themselves?
  9. 09How did your framework actually get built: a slow accumulation from client work, or one moment that crystallized the whole thing?
  10. 10How do you hold your faith and your professional identity in the same room without either one shrinking to fit the other?

Clip-Worthy Moments

Built for reels, not just runtime.

The moment Joy stepped back from a global career and rebuilt her definition of success.

Why the busiest team in the building is often the least productive one.

The one question that exposes hidden risk in any growing organization.

Choosing less revenue to protect more energy, and why it paid off anyway.

Social Proof

Why hosts can say yes with confidence.

  • Former KPMG Managing Director with 25+ years advising on risk, compliance, and operations.
  • Advisory footprint includes KPMG, HSBC, E*TRADE Financial, and Sallie Mae, with work spanning over 50% of the G-SIBs and 60% of the top ten global fintechs.
  • Host of The Joyous Edge Podcast, on Apple Podcasts, Spotify, and YouTube.
  • Executive advisor and coach to leadership teams, rising leaders, and business builders.
  • Speaker for conferences, leadership offsites, and corporate teams, virtual or in person.
  • Trusted by risk, compliance, and executive leaders across global financial institutions.
Joy St. John recording The Joyous Edge Podcast

Promotion Plan

How Joy helps the episode grow.

Email list

The episode goes out to Joy's executive and community list with a direct listen link.

Social distribution

Posts across LinkedIn and her channels on release week, plus evergreen rotation.

Reels and clips

Vertical clips cut from the conversation, distributed and credited to your show.

Cross-promotion

Featured in client communications, speaking engagements, and warm host introductions.